New Anthropic data shows health is the top category people ask AI for guidance on. Here's what that means for practitioner content strategy, and the four things AI can't replicate.

I've been using AI in my business since May 2022. ChatGPT launched that November, and I was on it immediately. Built custom GPTs. Wrote detailed custom instructions. Uploaded robust knowledge files, brand brains, customer avatars, voice guidelines. I wasn't dabbling. I had a system, and it was producing genuinely good output. For almost three years, I thought I was ahead of the curve. And honestly? I was. The problem wasn't me. It was the platform. What I Didn't Realize About

Learn how to train AI tools like ChatGPT to sound like the expert you already are. Discover the You-First Framework that helps clinicians use AI ethically, authentically, and effectively in their content.

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AI isn’t coming—it’s already here. And the health practitioners who lean into it now ? They’re the ones who will stay visible, stay...

Let’s be real—Dr. Janice Wu didn’t need another cutesy leaf logo or a cookie-cutter “wellness green” color palette. She needed a brand...