Learn how to train AI tools like ChatGPT to sound like the expert you already are. Discover the You-First Framework that helps clinicians use AI ethically, authentically, and effectively in their content.

You’ve probably heard the buzz: “Lead magnets are dead.” “No one wants another freebie.” “People don’t hand out their emails like they...

Hooked at Hello: Why Your First Line Matters More Than Your Hashtag Strategy Let’s just say it, the new commodity isn’t information....

There was a time when we all “Googled it.” Now? People are opening ChatGPT, Gemini, or Perplexity to get straight-to-the-point answers...

I’ll be honest, at this point, I use AI more than I use Google. ChatGPT doesn’t just help me write, it helps me think . It’s like having...

There’s a myth floating around that to market your practice well, you need to post constantly . Daily Reels. Three newsletters a week. A...

When Amy and I first connected, she had 17 years of clinical wisdom, a thriving high-ticket virtual practice, and a reputation for...

There was a time when the patient journey was pretty straightforward. Someone heard your name from a friend, picked up the phone, and...

What do you do when you're already known for your thought leadership, have a wildly loyal following, and literally wrote the book on...

AI isn’t coming—it’s already here. And the health practitioners who lean into it now ? They’re the ones who will stay visible, stay...

Let’s be real—Dr. Janice Wu didn’t need another cutesy leaf logo or a cookie-cutter “wellness green” color palette. She needed a brand...