top of page

the blog


The AI Stat That Should Be Changing How You Make Content (And Probably Isn't)
New Anthropic data shows health is the top category people ask AI for guidance on. Here's what that means for practitioner content strategy, and the four things AI can't replicate.

Lauren
5 min read


A Few Moments of Brave: What My Son's Gymnastics Class Taught Me About Content Creation
A Few Moments of Brave My son has recently decided he's terrified of gymnastics. Not the actual gymnastics, to be fair. The starting. The walking into a room full of kids who already know what they're doing, the not knowing where to stand, what to expect, whether you're going to look ridiculous trying to do a forward roll at age four. He told me he was scared. Like, actually said the words out loud, which is a big deal, especially for a four-year-old So we talked about it. Ab

Lauren
3 min read
bottom of page
